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Mobile Ticketing Application Contract Extension
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DESCRIPTION: Authorization for Mobile application contract extensions
AGENDA NO: Click or tap here to enter text.
ACTION REQUEST:
? Approval ? Review Comment ? Information Only ? Other
RECOMMENDATION:
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Authorize the Chief Executive Officer to extend contracts for the RTA's Mobile Application "Le Pass" software vendors: A two-year extension for Moovit at $250,000 per year and extended purchase authority from $300,000 to $800,000 for Token Transit. The total cost to maintain the mobile ticketing applications is not to exceed $1,000,000.
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ISSUE/BACKGROUND:
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RTA staff has been working toward the implementation of the Coordinated Fair Modernization Project dedicated to improving access and services with a focus on (1) increased fare sales by introducing mobile payment and e-ticketing, and (2) improving the rider experience by offering real-time information and wayfinding on smartphones. RTA's riders have come to depend on mobile applications for both ticketing and real-time information. Approximately 20% of RTA's annual fare revenue is derived through the mobile application ($1.6M in 2021).
To minimize the disruption to riders that results from introducing a new app, RTA staff initially recommended continuing to use the in-situ application until the future fare payment technology was deployed. In February 2022 while staff was working to identify future fare payment technology, Transdev notified staff of the sunset of the RTA mobile application, GoMobile by August. A typical mobile application process takes 12-18 months and staff had only six months. As a result, RTA staff identified and implemented an immediate replacement solution that met the needs of riders and ensured RTA was well positioned within the larger Coordinated Fare Modernization Initiative.
RTA staff sought a solution that could reasonably deliver mobile applications by the end of July 2022 to ensure that ...
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